That’s a wrap: A look back at Zendesk Relate 2022
We loved seeing you at Zendesk Relate 2022. Here are a few highlights—and a peek into what you can still explore online.
Editor’s picks
Guides, research, and more

3 ways to deepen trust and build relationships through personalization
Learn how to get personal with comprehensive customer information and build trust across any and every channel.

How to use Zendesk for IT
Find out how IT leaders use Zendesk tools to provide IT service consistently, securely, and at scale.

Your how-to guide to growing with the Zendesk Suite
In this ebook, you'll find best practices and actionable tips for small-but-mighty teams and complex organizations.
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How to track consumer behavior (and why you should)
Track consumer behavior and leverage that data to create better, more personalized customer experiences.

Talking about mental health at work, now part of the employee experience
In February—about a month before COVID-19 made such things impossible—I attended the wedding of my niece…

3 ways retailers can prepare for the road ahead
“People used to go to the mall for fun? That’s weird.” This was from my daughter,…

A guide to customer satisfaction surveys (+25 questions to ask)
Customer feedback is crucial to growing and improving your business. Asking the right customer satisfaction survey questions will provide key insights into what's working and what isn't so you can enhance the customer experience and increase retention.

Business isn’t always about commerce; it’s also about community
And just like that, the world was different. Enter, a fearsome illness that can only be…

Why (and how) small businesses should prioritize customer service
You’ve heard all the unhelpful disparities a hundred times. While some of them are true— owning…

3 ways a marketing CRM helps you reach customers
Let’s talk a little more about why and how CRMs are used in marketing. We’ll also explain the differences between a CRM and marketing automation software

Helping to prepare your team: Getting the most from Zendesk
We've compiled a list of our product features and ideas to help your team continue to work effectively from home

What is a CRM database? The ultimate guide
Understanding how to create a CRM database shouldn’t be a mystery. In this post, we break down the benefits of a CRM database and what kind of data it should store.

Customer relationship management software: What is a CRM database?
Customer relationship management databases can help companies of all shapes and sizes improve its long-term customer relationships

Improve customer loyalty and retention by focusing on relationships
In an ever-changing world, retaining customers and turning them into brand loyalists can help fuel your organization through the ups and downs

Fast-track lead generation with Sell + Reach
Sales reps can spend hours scouring channels like LinkedIn for potential leads to add to their pipeline. Even then, there’s no guarantee they’ll find the right contact information for the leads they do generate

Boost agent productivity & customer happiness with a complete view of the customer
Customers have high expectations for the speed and quality of their support, and a poorly managed omnichannel environment isn’t just frustrating for agents, it’s ultimately frustrating for customers as well

Customer service analytics: Types, use cases, and benefits
How customer behavior informs how companies understand, collect and process customer service analytics, leading to sharper predictions about the future and actionable roadmaps.

How to choose a CRM system for your business needs
Here are some tips on how to find a CRM platform that serves your needs and elevates your customer experience

Customer engagement: Definition, strategies, and importance
Not sure how to engage your customers? Our guide will show you how to craft a solid customer engagement strategy so you can create—and sustain—lasting relationships with your customers.

How to spot a phishing attack
Phishing emails often appear normal, but it’s easy to identify warning signs if you know where to look

How online retailers are transforming the customer experience with conversational commerce
For e-commerce businesses, conversational messaging provides unparalleled opportunities to improve the customer experience—and sell more goods and services in the process

How messaging fosters strong connection—and how 4 brands use it
Messaging has come to play a dominant role in nearly every area of our lives—from how…

How data improves customer service
Data isn’t all schmaltz and talk, and more and more companies are adopting support strategies and CRM solutions where visible big data is fueling growth