4 ways for businesses to dream big, even while starting small

Published May 3, 2016
Last modified May 3, 2016

According to the U.S. Small Business Administration, America’s 28 million small businesses provide 55% of all jobs. And this is the week to celebrate that fact, because it’s National Small Business Week.

Businesses grow when they treat their customers like people instead of transactions. That’s because customers remember and return for good service. But as a company gets bigger, it can be tough to keep individual relationships strong.

At Zendesk, we’re on a mission to help small businesses treat their customers well even as they grow. We believe customers should be able to connect with businesses on the channels they prefer. And on the back end, we believe it should be easy for teams to track customer conversations in a single place and pick up where they left off.

As a small business owner, you have much more on your plate than customer support, but that doesn't make it any less important.

As a growing team, how do you start small, dream big, and keep it personal?

Here are four resources to help you think through how to grow your small business.

  1. How do you build culture at a five-person company?
  2. How do you ‘fake’ full-time support when you’re wearing lots of hats?
  3. How do you choose the right customer service software?
  4. How do you manage a customer service team?

Ready to celebrate small business week by embarking on the path to better customer service? Here’s a good place to start.